Head of Community//Elevating partnerships, fan-first digital campaigns, and community-based events

Community Architect & Digital Strategist
Built a fan-to-creator ecosystem of 52K+ members across 75 Discords, 90 subgroups, and 30 city hubs, driving cultural connection through digital campaigns, mentorship, and live activations.

  • Launched mentorship and accelerator programs connecting AAPI creators with film, art, and music mentors

  • Produced digital events and Clubhouse campaigns that drew 1K+ joiners within minutes and were featured on the app’s front page.

  • Designed data systems for subgroup tracking, engagement metrics, and campaign funding by Meta across North America and Asia.

Asian Creative Network (ACN) is a global community of 52k+ creatives

Discord Communities

Scaled a network of 75+ dedicated Discords for AAPI creators; built mod systems, rituals, and weekly programming to keep channels healthy and on-brand.

Subgroups

Launched 90+ subgroups serving film, music, design, and writing communities; created shared toolkits, onboarding, and escalation workflows.

City Chapters

Activated 30+ city hubs with local organizers; coordinated IRL + URL calendars and sponsor integrations for sustainable growth.

Virtual Events

Designed digital campaigns, AMAs, and live rooms; 1K+ joiners in 30 minutes and front-page features; ran creator challenges and drops.

In-Person Meetups

Brought Discord energy into the real world: showcases, screenings, micro-grants; standardized run-of-show and safety + consent policies.

Member Run Events

Turned fans into co-producers; spun up club nights, zine drops, and pop-ups; implemented feedback loops and lightweight analytics.

Viral Moments

First community adopter of Clubhouse

Produced digital events and 100+ Clubhouse campaigns that drew 1K+ joiners/event within minutes and were featured on the app’s front page.

Social Meda Campaigns

  • Film Financing Initiative

    Provided marketing support for short film Plumtown to hit fundraising goal of $18k

  • Agency Support

    Supported casting agency In Search Of for feature film Didi by Sean Wang & upcoming film Josephine by Beth de Araujo

  • Nonprofit Partnerships

    Partnered with MeaningfulWork to set up volunteer pipeline in the ACN community for nonprofits

  • Mentorship Program

    Created mentorship program to match 50+ mentors & mentees across different verticals from children’s book publishing to career advice

  • Small Business Saturdays

    My mission ever since joining ACN to run all social media and marketing campaigns has been to advocate for AAPI-owned small businesses, provide 1:1 marketing strategy support, and create a plaform that fosters organic partnerships

  • Member Mondays

    Weekly spotlight on an AAPI creator from the ACN community to uplift their work & story

  • Online Art Auction

    Partnered with Mindful Murals to host online auction to fundraise for #STOPAAPIHATE

Facebook’s Asian Pacific American Heritage Month production spotlighting AAPI Facebook Groups & the ACN community and creators

Facebook - See Us, Hear Us
directed by Christine Yuan

Asset for pitch day demo deck to highlight ACN’s role in providing a more inclusive landscape for creators

Development plan template for 2021-2022 budget reporting

Work Samples